Create Futures Evaluation Report: June 2021

Levy, C (2021) Create Futures Evaluation Report: June 2021. Create Studios.


This independent report has been produced by Claire Levy. Create Studios are a team of digital creators and storytellers who have made productions with purpose through Film, Photography and Animation for over 35 years.

Item Type: Commissioned Report

Report summary:-

• Create Studios, based in central Swindon, Wiltshire has a 35 year history of working in the sector of media training and production within the region, and has established methodologies and networks for working with young people in the Creative Industries. It is a BAME led Arts Council England National Portfolio Organisation.

• Create Futures offers live production experience which in many cases leads to freelance employment in the sector both locally and in regional and national hub cities.

• Half the cohort (or their siblings) were the first in their families to go to university and broadening access to work in the Creative Industries for this socio-economic group has potential to improve areas of recruitment in broadcast production which have been lacking for years.

• The flexible approach of the production team, means a variety of production opportunities have been made available including working for the BBC.

• Client-led digital content has been produced with high production values.

• Participants have required training and support in craft roles such as directing and editing, despite some of the cohort coming from production degree backgrounds.

• Treading the line between professional production organisation and a teaching environment with linked evaluation and reporting is something to refine in future programmes.

• Flexibility and lightness of touch is clearly an asset in the way the scheme can be adapted to the live production needs of the office and bring such valuable experience into the sphere of the trainees. Participants also had the chance to lead their own projects (in the dotmov films) and to crew on client-led ones, responding to feedback from the client. Whether the films were personal or for clients, the production values were consistently high.

• Maturity required to make factual films on sensitive subjects was impressive and reflects aspiration in the programme participants and strong mentoring skills in the Create Futures team. Create Futures alumni were employed within Create Studios’ full time paid roles and within their freelance associate pool during COVID-19 lockdown and planned recovery stage (May 2021- March 2022). This represented significant project legacy within the organisation, in addition to those achieving further training and employment elsewhere in the Creative Industries.

• It’s clear that Create has created opportunities and relationships with the trainees which sustain beyond the 3 month duration of the scheme. Create made the decision to create the ‘Alumni Lounge’ - a space within the office complex which was made available for alumni to use as a shared workspace to network and support each other, while they might be pitching for or working on other freelance work.

• It was also seen as a way for the Create team to keep in touch with the alumni and be able to offer them paid work when it was available. There is a symbiosis here with the way in which Create wants to grow as a production company and also offer opportunities to these young graduates.

• The intense nature of working in production has meant the production team at Create experienced very high workloads during the scheme.

• Create Studios aims to work with Create Futures’ funding partner Esmee Fairburn Foundation to develop a more sustainable model to include paid internships and a full-time dedicated industry mentor.

• In response to BLM and Creative Industries sector ambition to address lack of diversity, Create Studios will work with CC Skills and Creative Industries Federation to share best practice learning, and inform new flexible models for national development to support diverse industry entrants.

Keywords: diversity in media, training, media skills, graduate employment
Subjects: L Education > LC Special aspects of education > LC5201 Education extension. Adult education. Continuing education
Divisions: Bath School of Art, Film and Media
Research Centres and Groups: Centre for Media Research
Date Deposited: 28 Mar 2022 16:50
Last Modified: 28 Mar 2022 16:50
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