Lee, S, Rose, S, Stride, H and Farmer, B (2006) Effective brand strategy and the International Baccalaureate Organisation.
Item Type: | Commissioned Report |
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Note: | Commissioned by Henley Management College. |
Divisions: | Bath Business School |
Date Deposited: | 02 Sep 2014 16:28 |
Last Modified: | 15 Aug 2021 09:37 |
URI / Page ID: | https://researchspace.bathspa.ac.uk/id/eprint/4261 |
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