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Developing effective branding strategies: review of current corporate identity practice in the Canadian commercial and non-profit context

Lee, S (2005) Developing effective branding strategies: review of current corporate identity practice in the Canadian commercial and non-profit context.

Item Type: Commissioned Report
Additional Information:

Commissioned by The Canadian Cancer Society.

Divisions: College of Liberal Arts
Date Deposited: 02 Sep 2014 16:28
Last Modified: 29 Apr 2016 14:12
URI: http://researchspace.bathspa.ac.uk/id/eprint/4264
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