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Across sectors and platforms: content partnerships, technology advancements and digital distribution

Newman, J (2016) Across sectors and platforms: content partnerships, technology advancements and digital distribution. In: Westminster eForum Keynote Seminar: The UK Video Games Industry - Technology, Policy Priorities and New Avenues for Growth, 25 February 2016, Whitehall, London, UK.

Abstract

How should UK based organisations and developers be tackling the challenges and opportunities from the emergence of new technologies such as virtual reality, advances in new consoles, and growing platforms, particularly mobile? How is digital distribution developing and what are opportunities going forward for increasing discoverability, widening content opportunities and opening up new routes to market? With increasing numbers of platforms and devices offering games content how are businesses adapting to work across the industry? How have games targeted at younger audiences changed in the last 12 months, and how is this important sector set to develop whilst protecting young users? With increasingly large franchises from other sectors - including film, TV and music - offering more merchandise and tie-ins, how well is the video games industry tapping into these booming sectors and vice-versa?

Item Type: Conference or Workshop Item (Other)
Divisions: College of Liberal Arts
Date Deposited: 31 Aug 2016 14:35
Last Modified: 31 Aug 2016 14:35
URI: http://researchspace.bathspa.ac.uk/id/eprint/8177
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