Quan, I, Loon, M and Sanderson, J (2018) 'Innovation in the local context: a case study of BYD in China.' International Journal of Innovation and Technology Management, 15 (2). ISSN 0219-8770

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Official URL: http://doi.org/10.1142/S0219877018500177


In this paper we have use the case BYD to examine firm innovation in the China context. From a historical perspective, with its strategic diversification from battery to mobile phone manufacturing to automobile manufacturing, we find that BYD has been innovative in its production method, vertical integration strategy, and design of product for local customers. The effective understanding and leveraging of local contextual factors including supply of labor (especially low cost-highly skilled labor), growing middle, and local industry environments have played improtant roles for BYD's innovation in China.

Item Type: Article
Keywords: innovation; BYD; China; context; case study
Subjects: A General Works > AS Academies and learned societies (General)
Divisions: College of Liberal Arts
Date Deposited: 07 Aug 2017 14:22
Last Modified: 11 Apr 2018 16:04
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