Effective brand strategy and the International Baccalaureate Organisation

Lee, S, Rose, S, Stride, H and Farmer, B (2006) Effective brand strategy and the International Baccalaureate Organisation.

Item Type: Commissioned Report
Note:

Commissioned by Henley Management College.

Divisions: Bath Business School
Date Deposited: 02 Sep 2014 16:28
Last Modified: 15 Aug 2021 09:37
URI / Page ID: https://researchspace.bathspa.ac.uk/id/eprint/4261
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