Items where Author is "Peter, R"

Mona, A.E, Roshith, V ORCID: 0000-0002-2044-0789, Peter, R, Roy, P, Hassan, A, Devika, M and Trishala, M (2026) 'Short video addiction and its impact on cognitive functioning in adolescents and youth: a systematic review.' International Journal of Adolescence and Youth, 31 (1). e2623337.

Peter, R, Roshith, V ORCID: 0000-0002-2044-0789, Lawrence, S, Mona, A.E, Narayanan, K and Fathima, Y (2025) 'Gen AI – Gen Z: understanding Gen Z’s emotional responses and brand experiences with Gen AI-driven, hyper-personalized advertising.' Frontiers in Communication, 10. e155455.